Privacy Policy

At AM & Sons Recovery Ltd (“we,” “us,” “our”), we are committed to protecting your privacy and personal information. This Privacy Policy outlines how we collect, use, disclose, and protect your information when you visit our website https://www.amsonsrecovery.com (“Website”) or use any of our services.

By accessing our Website or engaging with our services, you accept the practices described in this policy. Please read it carefully to understand our views and practices regarding your personal data.

1. Information We Collect

We may collect and process the following types of information:

  • Personal Information: Your name, email address, phone number, home or business address, and payment details.
  • Service Information: Information relevant to your vehicle recovery or roadside assistance request, including vehicle make/model, breakdown location, and service history.
  • Technical Data: IP address, browser type and version, time zone setting, browser plug-in types and versions, operating system, and platform.
  • Usage Data: Information about how you use our Website and services, including pages viewed and interactions.

2. How We Use Your Information

We use your data for the following purposes:

  • To provide our vehicle recovery and roadside assistance services.
  • To manage bookings and process payments.
  • To respond to inquiries or requests for information.
  • To improve our Website, services, and customer experience.
  • To comply with legal and regulatory obligations.
  • To send service-related updates, invoices, and occasional marketing (only if you have opted in).

3. Legal Basis for Processing

We process your personal data under the following legal bases:

  • Consent: When you give us permission to use your data (e.g., subscribing to updates).
  • Contractual Obligation: Where data processing is necessary to fulfil a contract with you.
  • Legal Compliance: Where we are legally required to collect and retain certain data.
  • Legitimate Interests: Where it is in our legitimate interest to do so, such as improving services, preventing fraud, and ensuring the safety of operations.

4. Sharing Your Information

We do not sell or trade your personal information. However, we may share it with trusted third parties, including:

  • Payment processors for secure transaction handling.
  • Towing and service partners who assist in delivering our services.
  • IT and system administration providers.
  • Legal and professional advisors (if required by law or for enforcement of legal rights).

All third-party service providers are required to respect the confidentiality of your data and comply with data protection regulations.

5. Data Security

We implement appropriate technical and organisational measures to protect your personal information from unauthorised access, use, alteration, or disclosure. This includes secure servers, data encryption, and access control policies. While we strive to protect your data, no method of transmission over the internet is 100% secure.

6. Data Retention

We will retain your personal information for as long as necessary to fulfil the purposes outlined in this Privacy Policy, including for legal, accounting, or reporting requirements. When your data is no longer required, we will securely delete or anonymise it.

7. Your Rights

Under the UK General Data Protection Regulation (UK GDPR), you have the right to:

  • Access your personal information.
  • Request correction of inaccurate or incomplete data.
  • Request the erasure of your personal data.
  • Object to processing or request restrictions.
  • Withdraw consent at any time where consent was the legal basis.
  • Lodge a complaint with the Information Commissioner’s Office (ICO).

To exercise any of these rights, please contact us using the details provided below.

8. Cookies and Tracking

Our Website may use cookies to improve user experience and monitor performance. Cookies are small text files stored on your device. You can manage or disable cookies through your browser settings. Disabling cookies may affect website functionality.

9. Third-Party Links

Our Website may contain links to external websites that we do not operate. We are not responsible for the content or privacy practices of those sites. We recommend reviewing their privacy policies before providing any personal data.

10. Changes to This Policy

We reserve the right to update this Privacy Policy from time to time. Any changes will be posted on this page with a revised effective date. Your continued use of our Website and services after changes are made constitutes acceptance of the updated policy.

11. Contact Us

If you have any questions or concerns about this Privacy Policy or how we handle your data, please contact us:

AM & Sons Recovery Ltd

Thank you for trusting AM & Sons Recovery Ltd with your personal information

AM & Sons Recovery
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